Performance Marketing Expert

Hi, I'm Mehadi Shawon

Driving 250% ROI through data-driven digital strategies. 5+ years scaling global brands across USA, UK, UAE & Australia markets.

Available for Hire
Get To Know Me

About Me

Performance marketing specialist with a passion for data-driven growth and innovation

250%
Average ROI
$500K+
Ad Spend Managed
15+
Global Clients
5+
Years Experience

Transforming Data Into Growth

I'm a results-driven Digital Marketing Manager with expertise in performance marketing, SEO optimization, and campaign management. My approach combines analytical thinking with creative strategy to deliver measurable business growth.

With experience spanning B2B and B2C segments across international markets, I've successfully managed multi-million dollar campaigns while maintaining exceptional ROI.

Google Ads Meta Ads SEO/SEM GA4 Analytics AI Marketing CRO Social Media Marketing Automation

Experience Timeline

Jan 2023 - Present
Digital Marketing Specialist
IBD Digital | UK
Jan 2020 - Present
Freelance Marketing Manager
Global Clients | International
What I Offer

Services

Comprehensive digital marketing solutions tailored to your business goals

Digital Marketing & Growth

Comprehensive SEO, SEM, and social media campaigns driving exceptional ROI

  • SEO & SEM Campaigns (Google Ads, Bing Ads)
  • Social Media Marketing (Meta, LinkedIn, Instagram)
  • E-commerce Store Marketing & Optimization
  • Email Marketing Automation
  • Analytics & ROI Reporting

Data Analytics & Business Intelligence

Transform raw data into actionable insights for strategic decision-making

  • Data Cleaning, Analysis & Visualization (Excel, SQL, BI Tools)
  • KPI Dashboards & Business Insights
  • Marketing Data Analytics & Conversion Tracking
  • AI-Driven Data Insights

IT Support, AI & Project Management

Professional IT support and agile project management solutions

  • Remote IT Helpdesk & Troubleshooting
  • Cloud & AI Workflow Setup (AWS, Google Cloud)
  • Generative AI Chatbot & Tool Integration
  • Project Planning, Coordination & Agile Management

Web Development & Applications

Full-stack web development across all major CMS platforms and custom solutions

  • Custom-Coded Websites (HTML, CSS, JS, PHP, Python)
  • CMS Development (WordPress, Shopify, Squarespace, Wix)
  • Web Applications (SaaS platforms, dashboards, portals)
  • Desktop Applications (Windows/Mac software)
  • Mobile App Development (Android, iOS, cross-platform)

AI-Powered Marketing

Leverage cutting-edge AI tools for enhanced campaign performance

  • AI Content Creation
  • Predictive Analytics
  • Automation Workflows
  • Personalization at Scale

Social Media Marketing

Strategic social campaigns that drive engagement and conversions

  • Content Strategy
  • Community Management
  • Influencer Partnerships
  • Social Commerce

Conversion Optimization

Maximize your conversion rates through testing and optimization

  • A/B Testing
  • Landing Page Design
  • Funnel Optimization
  • UX/UI Improvements

Growth Strategy

End-to-end digital transformation for sustainable business growth

  • Market Analysis
  • Competitor Research
  • Growth Roadmaps
  • Revenue Optimization
My Work

Marketing Portfolio

Successful campaigns and projects across diverse industries

NPTI Florida

Educational institution campaign achieving 40% increase in qualified enrollments through multi-channel marketing strategy.

Google Ads Meta Ads Content Marketing
40% Enrollment Increase
52% Lower CPA

Car Find UK

Automotive marketplace generating 300+ qualified leads monthly with 28% conversion rate through targeted campaigns.

Lead Generation Conversion Optimization Remarketing
300+ Leads/Month
28% Conversion Rate

Souq Makhawire Dubai

E-commerce expansion into UAE market achieving 25% market share within 6 months through strategic digital campaigns.

Market Entry E-commerce Localization
25% Market Share
185% ROI

Yet Fresh

TikTok and Instagram social commerce campaign driving 60% increase in online sales through influencer partnerships.

Social Commerce TikTok Ads Influencer Marketing
60% Sales Increase
2M+ Reach

TechStart Solutions

B2B SaaS lead generation campaign resulting in 150% increase in demo bookings and 35% reduction in CAC.

LinkedIn Ads Google Ads Content Marketing
150% Demo Increase
35% Lower CAC

Fashion Forward

Fashion e-commerce brand achieving 5.2x ROAS through dynamic product ads and personalized email campaigns.

Dynamic Ads Email Marketing Personalization
5.2x ROAS
85% Repeat Rate
Web Development

Development Portfolio

Full-stack web development across all major CMS platforms and custom solutions

WordPress

Women Concern

womenconcern.com

Professional WordPress website focused on women's issues and advocacy. Features responsive design, content management, and community engagement tools.

WordPress Responsive Design CMS SEO Optimized
WordPress

Baby Nest Furniture

babynestfurniture.com

E-commerce focused WordPress site for baby furniture retailer. Custom product catalogs, inventory management, and family-friendly design.

WordPress WooCommerce Product Catalog Payment Integration
Shopify

Real Vape Dubai

realvapedubai.com

Premium Shopify store for authentic vape products in Dubai with custom theme development and advanced e-commerce features.

Shopify Custom Theme Premium Products Dubai Focus
Squarespace

Chesapeake Stays LLC

chesapeakestaysllc.com

Vacation rental business website built on Squarespace with booking integration, property showcase, and guest management system.

Squarespace Vacation Rental Booking System Property Management

Full-Stack Development Expertise

I work with every major CMS platform including WordPress, Shopify, Squarespace, Drupal, Joomla, Magento, and custom solutions. From simple websites to complex web applications, I deliver comprehensive digital solutions.

WordPress Shopify Squarespace React.js Vue.js Node.js Python PHP Drupal Magento
My Credentials

Certifications

Industry-recognized certifications demonstrating expertise in digital marketing and emerging technologies

Google IT Support Professional Certificate

Google
2025

Comprehensive IT support training covering troubleshooting, customer service, networking, operating systems, system administration, and security fundamentals.

IT Support Troubleshooting Networking System Administration Security
Verify Certificate

Google Data Analytics Professional Certificate

Google
2025

Advanced data analytics training covering data collection, cleaning, analysis, and visualization using tools like SQL, R, Tableau, and spreadsheets for business insights.

Data Analytics SQL R Programming Tableau Data Visualization
Verify Certificate

AI Infrastructure and Operations Fundamentals

NVIDIA
2025

Comprehensive training on AI infrastructure management, GPU computing, and enterprise AI operations with NVIDIA technologies.

AI Infrastructure GPU Computing NVIDIA Operations Enterprise AI
Verify Certificate

Google Digital Marketing & E-commerce

Google
2025

Professional digital marketing certification covering SEO, SEM, social media marketing, email marketing, analytics, and e-commerce strategy.

Digital Marketing E-commerce SEO/SEM Google Ads Analytics
Verify Certificate

Google Business Intelligence

Google
2025

Business intelligence certification focusing on data modeling, dashboard creation, reporting, and strategic business insights using modern BI tools.

Business Intelligence Data Modeling Dashboards Reporting Strategic Analytics
Verify Certificate

Introduction to Generative AI Learning Path

Google Cloud
2025

Comprehensive learning path covering generative AI fundamentals, large language models, prompt engineering, and practical applications.

Generative AI LLM Prompt Engineering Google Cloud AI Applications
Verify Certificate

Google Project Management

Google
2025

Professional project management certification covering Agile, Scrum, project planning, risk management, and stakeholder communication.

Project Management Agile Scrum Risk Management Leadership
Verify Certificate

DevOps and AI on AWS

Amazon Web Services
2025

Advanced certification covering DevOps practices and AI integration on AWS cloud platform. Focused on upgrading applications with generative AI capabilities.

AWS DevOps Generative AI Cloud Architecture CI/CD Machine Learning
Verify Certificate

Introduction to Social Media Marketing

Meta
2025

Comprehensive social media marketing fundamentals covering platform strategies, content creation, audience engagement, and campaign optimization.

Social Media Marketing Facebook Marketing Instagram Marketing Content Strategy Campaign Optimization
Verify Certificate

GenAI in Data Analytics

Meta
2025

Advanced certification in applying generative AI to data analytics, including AI-powered insights, automated reporting, and predictive analytics.

Generative AI Data Analytics AI Insights Automated Reporting Predictive Analytics
Verify Certificate

Adobe Marketing Specialist

Adobe
2025

Professional Adobe marketing certification covering creative design, digital asset management, brand consistency, and creative workflow optimization.

Adobe Creative Suite Digital Design Brand Management Creative Workflow Asset Management
Verify Certificate

IBM Digital Marketing and Growth Hacking

IBM
2025

Professional certificate in digital marketing and growth hacking strategies, covering viral marketing, A/B testing, conversion optimization, and rapid growth techniques.

Digital Marketing Growth Hacking Viral Marketing A/B Testing Growth Strategy
Verify Certificate
Get In Touch

Contact Me

Ready to transform your digital marketing performance? Let's discuss your goals

Let's Work Together

Ready to transform your digital marketing performance? Let's discuss how we can drive exceptional results for your business through data-driven strategies and innovative solutions.